Activities Under Information Education Communication

Awareness on Maternal Child Health Programmes

The importance of health education has been increasingly realized during the last three decades so much that health education has emerged as a specialty in itself.
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Awareness is one of the most important aspects in early detection of diseases. Empowering the mothers and the community on the common diseases, appropriate child rearing practices, and availability of resources, can help them in decision-making and better bring up the children which will, in turn, affect the health, well-being, and overall development of the children.

Project cost includes -activities of community awareness & coordination cost for staff for facilitating the project.

Aim

The aim of this project is to bring about a change in the health behavior of the people in such a manner that the harmful health practices are given up while good ones are reinforced.

Primary objectives
  • To Improve the awareness on health and hygiene.
  • To bring about a change in health behaviour of the people.

Awareness on AYUSH

National AYUSH Mission (NAM) was established by the Government in 2014 to propagate the practice of alternative medicine and provide cost-effective and equitable healthcare…
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throughout the country. To strengthen the infrastructure, the government has set up Programme Management Units (PMU‟s) with technical and administrative support. Some of the expected outcomes of this programme are:

  • Improvement in AYUSH education through enhanced number of AYUSH Educational Institutions upgraded.
  • Better access to AYUSH services through increased number of AYUSH Hospital and Dispensaries coverage, availability of drugs, and manpower.
  • Sustained availability of quality raw-materials for AYUSH Systems of Medicine. Improved availability of quality ASU & drugs through an increase in the number of quality Pharmacies and Drug Laboratories and enforcement mechanism of ASU & drugs.
  • However, there is a dearth of awareness regarding AYUSH, the services provided, its utility, and accessibility in the community. There has been a gap in the information reaching out to the public regarding the AYUSH facilities. Therefore, Ekam aims to create awareness in the community regarding AYUSH services to support the NAM.
Aim

To train District coordinators on AYUSH & generate awareness to community on AYUSH.

Primary objectives
  • To sentivitize DCOs about AYUSH dispensaries and their function.

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